In addition, it is also less restrictive because we are freed from the installation procedures established by the stores, but also from the subscription that we owe them each month to appear in their catalog. An SEO-friendly app PWAs are accessible via a browser and therefore have a URL. Therefore, each page of the application is indexed in search engines. A secure app Thanks to the HTTPS protocol, PWAs have the same levels of security as a native application.
They are therefore very relevant in an e-commerce context. The protection of personal data and payment information is guaranteed. A reliable app Thanks to fax list Services Workers, the app is always updated in real time, with each page load, without the user noticing and having to intervene. A native app would, on the contrary, require manual intervention by the user. Service Workers also provide offline functionality.
An engaging app By using Push notifications, you will be able to inform and retain your users, or, for example, relaunch them when a cart is abandoned. Notifications appear even if the user is no longer on the browser. However, be smart when sending the first notification, this generates an almost definitive access request to the user. Don't miss it. progressive push-notification web apps Source: Stéphanie Walter's blog Finally, the icon (favicon) that is installed on the user's home screen, like a native app, further encourages re-engagement.